department/unit: GRID CARTELS
services: Grid Cartels is a company with lots of experience in the field of advertising and marketing. The two key persons who established it have a combined twenty-five years of experience in the fields of advertising, video production, video animations, copywriting, graphic design, information design and marketing in Albania and internationally.
previous experience: Grid Cartels supported UNDP in 2016 for the implementation of their self-employment program for young people in Albania. Through a detailed marketing campaign, Grid Cartels managed to raise the number of applications five times from the previous year of the program. Applicants where instructed regularly through the website www.aftesi.info/vetepunesimi on how to make a better application. The process was also very well visible in the media, in order to have a better reach of audience throughout the country. After the deadline's application, the selected candidates were presented with helpful materials and in the end UNDP supported financially 20 new businesses to open and consolidate in their first two years. After three editions of the scheme, more than 120 businesses have benefited from it and a lot of success stories have been published by UNDP.
