services: We design visual identities, typefaces, editorial systems, products, services, environments, urban signage, videos. The project method – as is the stylistic code itself – is based on the search for synthesis expressed through formal precision, immediacy and uniqueness. Our work combines the description and narration of all these elements: to create an identity inspired by aspirations, values and making them visible and recognizable. Central to the project remains the idea of uniqueness which, when genuine, is neither global nor local but simply universal.
previous experience: Inarea Identity and Design Network, founded and directed by Antonio Romano, is an international independent network, specialized in the creation and management of identity systems as well as reputation of companies, institutions, retail spaces and cities. Designers, architects, strategists, marketing consultants, economists work together combining different skills, experiences and points of view. Whatever the project is, the approach and the method remain the same: we understand complexity and interpret it simply, to bring people closer and create relationships.