department/unit: Korzinek-dizajn d.o.o.
services: Design It includes visual identities (symbol, logotype, visual identity standards and specific applications), signage, promotional materials, brochures and books, in print and electronic media. Branding and packaging This collection of services is defined by all the tools that enable the transition from simple product name into a – brand. These are: research, profile definition, planning, naming, design and architecture of a brand and packaging. As a support to brand development, there is also advertisement – from wholesale marketing campaigns to art directoring and designing already defined creative concepts with applications in all forms of media. Consulting Studio’s consulting services range from long-term servicing of companies’ communication requirements to individual specific problem analisys. Clients often contact studio in need for a second opinion, or independent research on the implementation of various communications projects. Some of these projects have encompassed the analisys of: brand architecture, visual communication of identites and products, and advising on defining and removing problems in visual communication.
previous experience: Koržinekdizajn is a "creative core" rich with experience from all fields of visual communication, around which, depending on a project’s complexity, an optimal team of experts is assembled, capable of providing the best design solutions. That kind of structure allows us to establish direct communication with any client, regardless of a project’s level of complexity, which leads to a faster and more efficient project development cycle. Since its founding in 1997., studio has implemented a large number of projects in Croatia and other countries (Albania, Austria, BiH, Kosovo, Germany, Slovenia). The studio’s clients are of different profiles and sizes, ranging from small family businesses to international corporations like: Dalekovod d.d. (company profile) Devolli Group (consulting, branding and packaging of dairy products) Hotel More (visual identity) Croatian Chamber of Economy (design of Croatian quality marks) IGH (annual report, various items) Kreditna banka Zagreb (advertising, print colateral) Lovranske vile (visual identity, consulting) Meggle group (various branding and packaging projects) Privredna banka Zagreb (rebranding implementation, company profile, annual report, various print colaterals, advertising) Solissima (branding and packaging, consulting) Tetra Pak (client consulting and advertising)